We put empathetic outreach at the center of everything we do.
EMPATHY
Empathy Unleashed
At our podcast booking agency, empathy is at the core of everything we do. We deeply understand and respect the audience of each podcast host we work with, which is why our outreach is so effective. We don't just pitch—our approach is rooted in truly connecting with the values and interests of the listeners.
This focus on genuine connection is why podcast hosts love our messages and are always eager to book our clients. We're a blend of thoughtful strategists and empathetic storytellers, ensuring that each client’s story resonates with audiences, whether it's a casual podcast chat or a feature on a major platform.
ARTIFICIAL INTELLIGENCE
Personalized Outreach. No Spray and Pray.
We’re relentlessly focused on one thing: securing exceptional results for our clients through the power of AI. We don’t just spray and pray; instead, we harness advanced artificial intelligence to craft hyper-targeted messages and optimize our outreach strategy. By analyzing dozens of data points, we ensure that every pitch is not only relevant but also meets the highest standards of quality. This AI-driven approach allows us to fine-tune our outreach, resulting in crazy, crazy results—securing top-tier podcast placements that drive real impact for our clients.
We place you on the top podcasts in your industry.
Connect with podcast hosts and their network.
Build a social presence, drive warm leads, and increase revenue.
Create your content engine.
We’re a Podcast PR agency that helps individuals elevate their personal brand, create impactful content, and grow their network.
Save thousands on advertising with podcast appearances.
Reach thousands of potential customers by engaging with them for 30 minutes or more—far longer than traditional ads ever allow. While people often scroll past ads or ignore banners, they spend hours each week listening to podcasts while commuting, cooking, or working out.
With our top-of-funnel strategy, you’ll connect with new audiences in a more meaningful way, building brand recognition and trust that traditional advertising can’t achieve.
By providing valuable, educational content, you’ll position yourself as a thought leader and create lasting relationships with your audience, setting yourself apart from the competition.
Our onboarding process is designed to get you up and running quickly. We’ll define the audience requirements, identify 3-4 compelling topics that showcase your expertise, and build all the necessary assets for a smooth campaign. This includes messaging templates, and a comprehensive outreach strategy. By the end of onboarding, you’ll have a clear roadmap and everything needed to start securing high-quality podcast appearances.
Booking
We use our research-driven approach to identify and pitch you to the right podcasts that align with your topics, goals, and audience. Our team handles all outreach, making sure we target shows with engaged listeners that are a perfect fit for your brand. We actively communicate with podcast hosts, managing the entire process to ensure a high success rate. You’ll receive regular updates on the status of your bookings and can review and approve each podcast appearance to ensure it aligns with your vision.
Scheduling
After securing podcast bookings, we move into the scheduling phase. Our team works directly with podcast hosts to coordinate the best time for your interviews, ensuring everything fits seamlessly into your calendar. We’ll handle all logistics, from confirming interview dates and times to sharing any preparation materials you might need. You’ll receive clear communication on when and where your interviews will take place, as well as tips to ensure you’re fully prepared to make the most of each appearance. This allows you to focus on delivering value to your audience without worrying about the details.
A full managed Podcast Booking Machine.
You’ll start by filling out a brief but comprehensive questionnaire that helps us understand your goals, target audience, and the key messages you want to share.
Once we have this information, we immediately begin crafting your personalized podcast pitch, building your bio, and identifying relevant shows that align with your brand.
In as little as 3 days, you could be booked on your first podcast, ready to share your expertise and reach new audiences.
Our streamlined process means you’ll be making an impact faster than you thought possible, without getting bogged down in the details.
Unlimited podcast bookings per month, unlike other agencies there is no cap to the number of podcasts booked per month.
Tailored strategy and in-depth research, so each podcast aligns with your goals and showcases your expertise.
Comprehensive podcast booking management, taking care of everything so you don’t need to worry about pitching or positioning yourself as the ideal guest.
A dedicated podcast booking manager, handling all scheduling and logistics, requiring minimal involvement from your team.
Content and podcast strategy, designed to maximize your exposure and amplify your message.
We’ve had clients placed on the Greatest Podcasts
Whatever Podcast
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99% Invisible
Cars, Coffee, Conversation & Bad Jokes. Come join us for the best automotive hang on the internet.
Podcast hosts agree: our outreach sets a new standard
"Wow, fantastic outreach! This is hands down the best podcast request I’ve received in months. I get a ton of pitches, and most don’t even come close to this. You’ve got it nailed!"
"This is easily the most well-crafted guest pitch I’ve ever received. Most requests are forgettable, but this one stands out as exceptional!"
"I receive loads of these pitches, and this is the first one I’ve felt compelled to reply to. Outstanding job!"
"I rarely respond to guest pitches (I get a dozen or more weekly), but yours was too good to ignore. Impressive work!"
"We’ve had many booking requests lately, but yours? A masterstroke. Honestly, you could teach a course on how to pitch this well!"
"We’ve had many booking requests lately, but yours? A masterstroke. Honestly, you could teach a course on how to pitch this well!"
Over dozens of people trust us.
8+ Podcasts in 2 months
Alan Akira - Founder & CEO, Mugen Psychiatry
15+ Podcasts booked in 3 months
Andrew Borovsky - CEO at Visible, Rent App
Booked on Top AI Podcast within 3 weeks
Russell Palmer - CEO & Co-Founder @ CyberFilm
Booked on multiple podcasts first 30 days
Miles Mufuka Martin - Co-Founder, CEO @ Relai
15+ Podcasts in 3 months
Tom Conlon - Founder + CEO at North Street Creative
Our service is designed to help you secure bookings on relevant and quality podcasts. To achieve that, you need to define the audience you want to reach, craft compelling topics, find the right podcasts, reach out to them in a way that gets replies, and then handle the scheduling process. You can do it yourself or hire a podcast booking agency to do it for you.
Why should I get featured on a podcast as a guest?
Whether you want to generate more leads, grow your authority, get backlinks, or simply share your message, podcast guesting allows you to do that. With an ever-increasing volume of podcasts, you can reach even the most niche audiences, eager to hear your message. No matter if you target business, personal development, or a spiritual audience, there are interview-based podcasts for every niche and every industry.
When working with you, can I pick podcasts I want to be featured on?
We’d love to see your suggestions! With that said, if you’ve never been on a podcast, it’s unlikely you’ll get featured on the Tim Ferris show. It all boils down to your track record, expertise, and accomplishments. We’ll work with you on the strategy that reflects your current social proof and evaluate which shows might be a great starting point for you.
What's the ROI of appearing on podcasts?
It comes down to what you want to achieve through podcasts. In general, PR activities are unfortunately not easy to measure. But there’s immense value in exposing thousands of your ideal customers to your knowledge, expertise, and services for 40 minutes. By doing that, you’ll increase your category footprint and win more business as a result. Email us if you want specific examples.
How can podcast booking boost my search rankings?
When the episode is published, most podcast hosts include your website in the episode notes. The episode then gets distributed through all major podcast platforms, as well as the podcast host’s website. These quality backlinks lead to many SEO benefits such as increasing your domain authority and increasing your website traffic.
How are guests interviewed on podcasts?
In around 50% of cases, the host will schedule a pre-interview before the actual recording. It’s to align on the topics and the direction of the interview. For the remaining 50%, this is usually done before the podcast episode recording or via email. Some hosts even provide questions and talking points before but it differs case by case.
How to find relevant podcasts to be a guest on?
There are multiple strategies to identify the most relevant podcasts to appear on. When working with our clients, we use different podcast research tools and strategies to discover the most relevant niche podcasts such as influencer and competitor analysis, etc. On top of that, we're in the process of building relationships with these hosts, so partnering up with a podcast booking agency makes it significantly easier to find the best podcasts.
Can I generate leads by appearing on podcasts as a guest?
Yes, but it’s important to set the right expectations. Podcast Guesting is not a lead generation strategy but rather a PR strategy. It’s nearly impossible to track the exact ROI of each appearance since what you’re effectively doing is creating high-value touchpoints that are a part of your overall marketing strategy.
How quickly will I see the results of podcast guesting?
It takes approximately 4-6 months before you start seeing some traction. Why? There are a couple of bottlenecks. First, your campaign setup takes anywhere from 1-2 weeks. After the outreach starts, some podcast hosts take their time to get back to us. Then, interviews get scheduled usually 1-3 months in advance and it can take up to 5 months before it gets published after the recording. In other words, podcast guesting is a continuous process that yields results in the long-run. Not tomorrow.
What do I need to become a podcast guest?
Most podcasts are still audio-only, so a high-quality microphone is a must. For occasional podcast guesting, we recommend a standard USB microphone and a set of headphones to prevent echo. If you’d like to take your appearances to the next level, make sure you invest into it.